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Build a Social Strategy

Build a Social Strategy

A social strategy should align with all your channels and follow these basic rules. Never post without an image. A custom designed image that represents your brand is better than a stock photo. A great headline that incorporates keywords leads to more hits.   The...
Hipster Typography

Hipster Typography

Spawning out of the flat design movement, Hipster is a combination of several trends; including the heavy use of handwritten fonts and simple color combinations. It has found most of its following in the rapidly growing artisan culinary markets and can be best...
Dirty Calligraphy

Dirty Calligraphy

Handwritten fonts have erupted in designs. Many have the traditional line weight of calligraphy but some show a thicker script. Playful, and extemporaneous in appearance, these fonts use a large amount of additional swirly glyphs to truly give the font an air of...
Tell a Better Story

Tell a Better Story

What makes a story memorable? One that engages the reader and builds trust in your brand. From blogs to videos, crafting your brand story demands consistency across all content channels. Now’s the time to build more ‘native content’.  With an...
Flat Design Dominates

Flat Design Dominates

The popularity of flat design can mostly be attributed to web design and the mobile interface. Large, square blocks of color intermixed with custom quality photography and simple icons is driven by the demand for responsive websites. Complex, detailed designs don’t...
80’s Style is Back

80’s Style is Back

“Word Up” was a popular phrase in the 80s, even an R&B funk song, and today it’s slang for acknowledgement, or approval. It’s true, what goes around does come back around. From fashion style to design the 1980s is an era not easily...